This privacy policy was updated on April 06, 2010

We Take Your Privacy Seriously

This notice describes our privacy policy.

• We will only ask for personal information required to complete your order.
• We will use security safeguards such as SSL encryption to protect your information.
• We will never use your personal information for the purpose of spam.

We value the relationship we have with our customers and are committed to responsible information-handling practices. We take great care in safeguarding your personal information and exceeding our own internal standards and best practices.

The Applicant.ca and Cellshop.ca wireless store are operated by Loudring Wireless Ltd. ("Loudring"). We provide this notice explaining our online information practices and the choices you can make about the way your information is used at our site. This privacy statement covers the site www.applicant.ca.

By committing to a strong privacy policy, Loudring has agreed to notify you of:

• What personally identifiable information is collected from you through the web site
• How the information is used
• With whom the information may be shared
• What choices are available to you regarding collection, use and distribution of the information.
• How you can correct or update your information.
  

If you have questions or concerns regarding this privacy policy, or complaints arising from our use of your personal information, please contact us at:

What Information We Collect and How We Use It

Location Information

We collect location information in order to improve your shopping experience. If you shop for a wireless rate plan, we record this information via a cookie so that we may display only services that are associated with the rate plan.

Information from IP addresses is used to help administer our Web site, to examine overall traffic trends, and to help us improve our site and make your browsing and purchasing experience more enjoyable. IP addresses are not linked to any personally identifiable information.

Personally Identifiable Information

When you place an order for products or services we collect certain types of personally identifiable information required to fulfill those products or services, including

1. contact information (such as name, address, e-mail address, and telephone number);
2. Payment information (such as credit card number);
3. hID verification information (such as credit card number, date of birth, Social Security Number, or Driver's License Number).

We only collect ID verification information if it is required by Rogers Wireless to process your application. For those customers applying for a new wireless service account, we submit your data into Rogers's system so that the carrier may perform a standard industry credit check. Aside from approval status information, we do not have access to an applicant's credit-history information.

If you would like to place an order but are reluctant to provide this information online, you may provide it to us by telephone during normal business hours. Telephone agents are available via our Toll Free number at 1 866 900 2040.

We use the contact information you provide to communicate with you, such as to send you order confirmations, respond to your inquires, provide you with important product update, warranty, or safety information.

Sharing of Your Information

To fulfill your requests for products and services, we may need to share some of your personally identifiable information with Rogers from which you have requested service. More specifically, when you place an order for a new wireless account, we will share contact and ID verification information required by Rogers to provide you with its services. The wireless provider may use this information for credit approval, service activation, and from time to time, for its own marketing purposes. You should consult Rogers's respective privacy policies, as this Notice does not cover their use of your information. Also, your shipping information will be shared with a shipping company such as Canada Post and UPS, for the purposes of delivering your order.

Other Non-Personally Identifiable Information

We may collect certain non-personally identifiable information about our visitors when you visit many of our Web pages such as the type of browser you are using (e.g., Netscape, Internet Explorer), the type of operating system you are using, (e.g., Windows XP or Mac OS) and the domain name of your Internet service provider (e.g., Telus, Rogers, Shaw).

We use the non-personally identifiable information that we collect to improve the design and content of our service pages and to enable us to personalize your Internet experience. We also may use this information in the aggregate to analyze service usage.

Legal Process/Disclaimer

We may disclose personally identifiable information in response to legal process or when we believe in good faith that the law requires it, for example, in response to a court order, subpoena or a law enforcement agency's request.

Cookies

Cookies are used by your computer's browser to store your preferences. We use both session and persistent cookies. Cookies, by themselves, do not tell us your e-mail address or other personally identifiable information unless you choose to provide this information to us by, for example, registering at one of our sites.

Links

This site may contain links to other Web sites whose information practices may be different than ours. Our privacy policy does not cover these third parties' use of information. Visitors should consult the other companies' and sites' privacy notices as we have no control over information that is submitted to, or collected by, these third parties.

Security

We have put in place multiple levels of physical and electronic security to safeguard and help prevent unauthorized access, maintain data security, and correctly use the information we collect online. These measures include secure web pages, Trustwave SSL certificate ensuring the privacy and security of order information, representing the highest security scanning standards of the U.S. government and all major credit card providers.

All information submitted is protected by our secure server, which automatically encrypts your personally identifiable information so that it cannot be read while traveling over the Internet.

Contact Us

If you have any questions regarding this statement, or would like more information on our privacy practices, please contact us via:

Telephone: 1 866 900 2040
E-mail: info@loudring.com
By Mail: Loudring Wireless Ltd, 101 - 2150 Ferry Avenue, Prince George, BC V2N 0B1

Updates and Notification of Changes

From time to time, we may update this Privacy Notice.

By visiting this web site, you are accepting the practices described in this Privacy Notice.